Senior Analyst - Content Visualization

Primary Function:

The Senior Analyst will bridge the roles of Visualization Analyst and Graphics Specialist, combining expertise in business document standardization and creative design execution. This role will focus on enhancing the visual impact and functionality of client presentations, marketing materials, and internal communications, ensuring alignment with brand guidelines and stakeholder needs. The Senior Analyst will refine designs, provide strategic insights into visual communication, and contribute to the creation of high-quality presentation materials across various platforms. Additionally, the role involves collaborating with internal teams and stakeholders to ensure cohesive and effective visual elements that meet business objectives; along with exploring tools to enhance productivity.

Brief Job Description:

• High-Level Document Design & Management: Lead the creation and refinement of high-quality PPT & word presentations, complex reports, developing video tutorials and other business materials, ensuring they align with brand guidelines and stakeholder requirements

• Design Creation: Create high-quality, visually engaging designs for a variety of materials such as posters, banners, infographics, newsletters, flyers, and other marketing assets, implementing knowledge of design principles

• Advanced Data Visualization: Produce and optimize complex charts, graphs, tables, and visual representations, enhancing the clarity and impact of data for internal and external audiences

• Template Development & Branding: Design and maintain client-specific templates, ensuring consistency and adherence to organizational and brand standards across all materials

• Brand Compliance & Quality Control: Ensure that all materials meet organizational quality standards and are aligned with brand guidelines, particularly in high-level design tasks and complex project deliverables

• Collaboration & Consultation: Work closely with both internal teams and stakeholders, offering expert guidance on visual communication strategies and providing solutions for presenting complex ideas effectively

• Process Improvement: Assess and refine design processes, tools, and templates to improve efficiency and quality in visual output. Propose and implement best practices for the team

• Project Oversight: Oversee the workflow between Visualization Analysts ensuring smooth transitions between design phases and timely delivery of high-quality materials

• Strategic Visual Communication: Provide strategic insights into visual communication, ensuring that designs are not only aesthetically pleasing but also effective in communicating key messages and achieving business goals and have the ability to work dynamically online versions

• Stakeholder & Client Engagement: Engage with stakeholders to understand their needs, offer creative recommendations as a trusted advisor, and tailor designs to meet business objectives

• Mentorship & Knowledge Sharing: Mentor junior team members, review work & provide feedback. Sharing expertise with a mindset to learn, and offering guidance to ensure high-quality design outputs and continuous improvement of skills within the team

• Deadline & Deliverable Management: Manage multiple complex design projects simultaneously, ensuring adherence to deadlines and maintaining a high level of quality and consistency in all deliverables

• Process Adherence & Timeliness: Familiarize with and adhere to organizational processes & systems, ensuring smooth execution of tasks and meeting deadlines without compromising on design quality

• Continuous Learning & Business Acumen: Continuously develop a deep understanding of the business and its needs, applying this knowledge to make design decisions as well adapt to processed and systems that create impact

• Tool Assessment & Recommendations: Regularly assess various design tools and techniques. Provide feedback and suggest best practices for business-as-usual design assignments

• Task Delegation & Metrics Analysis: Effectively delegate tasks based on junior team members' strengths and project needs, while tracking performance metrics to ensure productivity and high-quality output

Education Qualification & Years of Experience required:

• Bachelor’s degree in graphic design, Visual Arts, Multimedia Design, or a related field

• 7 + years of work experience in a similar role

• Should be comfortable in collaborating with virtual teams and working under tight timelines

• Should be flexible to changing priorities and managing multiple projects and across other departments

• Adept at building a competent plan, structuring their work, prioritization and gaining knowledge on the overall team’s services and scope

• Strong analytical skills, ability to structure and systemize data

• Ability to take constructive feedback and iterate designs based on client or stakeholder needs

• Ability to balance formatting with visual enhancements

Required Skills:

• Advanced Design & Visualization Expertise

• Advanced MS-Office Proficiency: MS word & PowerPoint

• Graphic Design Software and Visual Design Fundamentals: Demonstrate intermediary knowledge

• Branding and Identity Design: Familiarity with Logo, Icon, Booth designing etc

• Intermediary Knowledge with Software Proficiency:

o    Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects)

o    Visio

• Storyboarding and concept development: Demonstrate flexibility & ability in learning based on the need

Desired Skills:

• Digital Marketing Knowledge: Familiarity with Eloqua Tool - Email Marketing design, Landing pages

• AI in Design: Knowledge of leveraging AI-based design tools for automating certain aspects of the design process, like resizing, layout, or color schemes

• Knowledge on tools in the market for design work like Ampler, Microsoft CoPilot

Targeted Competencies:

• Technical / Professional Knowledge and Intermediary Skills (Graphic design)

• Communication

• Quality Orientation

• Customer Focus

• Adaptability

• Creativity

• Team Work

• Flexibility

• Accountability

• Attention to Details

• Willingness to Learn

Location: PAN India